Search Engine Optimization SEO keeps evolving by the day, what you have learnt today about SEO may not be relevant tomorrow, so as SEO continues to evolve it is imperative we update ourselves always with the latest SEO trends. So today I want to share a comprehensive On-page SEO and Off-page SEO checklist to refresh our knowledge of SEO.
Being a blogger for over a year now, I have learnt a great deal about SEO and its intriguing how the concept itself keeps evolving. But what is even more interesting is keeping par with the changes. With Google and other search engines changing the search algorithm by 500 – 600 times every year, though most of these changes are minor but understanding the changes can help one stay ahead of the search engines and remain on top of the search results. So let’s see the comprehensive On-Page SEO and Off-Page SEO checklist.
On-Page SEO Checklist:
Keywords in URL
Keywords in Title
Keywords in Description
Keywords in Keywords Meta Tag
Overall Keyword Density
Individual Keyword Density
Heading Tags – H1, H2, H3
Keywords in Bold
Keywords Next to Each Other (2+ Keywords)
Keyword Order makes Sense
Keyword in First Sentence
Keyword in Last Sentence
Keywords in Image ALT Tags
Internal Link Anchor Text
Webpage File Names
All Links Validated
Internet Linking Structure
Outbound Link Anchor text
Stable Link Partners
Limited Outbound Links
Links Only to High Quality, Authority Sites
Domain Name Extensions
Webpage File Size
Fresh Content & Regular Updates
URL Length
LSI Content Theming
Domain Age/Content Age
Off-Page SEO Checklist:
Forum Posting
Search Engine Submissions
Directory Submissions
Social Bookmarking
Link Exchange
Link Baiting
Cross-Linking
Photo Sharing
Video Promotion
Review Writing
Article Submission Press Release submission
Classified submission
Answers
Document/Slide sharing
CSS, W3C & RSS Directory Submission
PPC Ad campaign
Check Search Engine Road Blocks
Sitemap Submission
Google Webmaster Tools Account Setup and Monitoring
Robot.txt Optimization
Navigation & Design Optimization
Broken Link Checking
Canonicalization
Keyword Research
Website Analysis
Blog Commenting
Profile Creation
Link Wheel
Social Media Optimization
Just like I promised you earlier when I said I want to refresh your knowledge of SEO, I hope I have been able to achieve that with this article. Remember not to overdo it while implementing the SEO checklist as Google and other search engines frown at any SEO spam attempt. If you can implement the SEO checklist correctly you will in no time see the positive effect on your search engine rankings and the increased traffic to your blog will be the indication.
Must Read: On-Page SEO vs Off-Page SEO: Which is more important?
Do you think I omitted any On-page SEO or Off-Page SEO? Do you know of any other SEO tips that should belong to this checklist? Add it using the comment form below. Remember to subscribe to my RSS feed.
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